You are right, the "other studios" need to get on board and they need to do it before Christmas or risk losing what could be huge revenues come January.
If Apple and Disney are putting up these kinds of numbers in just one week it means that these early movie purchasers, notwithstanding early adopters, are willing to watch movies on their iPods or computers. If the numbers hold, this will bode well for the studios and remember...iTV is just around the corner and it's on to the living room for Apple.
"You are right, the "other studios" need to get on board and they need to do it before Christmas or risk losing what could be huge revenues come January."
....But what will likely actually HAPPEN is that they'll try to go it alone and will miss the train.
I suspect it is too true that they will miss the boat. But they joined up after six months on the music front; my guess is that as soon as one independent breaks ranks and signs up, most of the others will book trips to Cupertino shortly thereafter. And I fully expect there will be a few holdouts for years, just as Metallica and the Beatles were.
Thanks for the great comments, all!
Carl
Good analysis.
I'm not in the market for iPod movies much (prefer DVD with great sound on my crisp screen) but I just saw a compelling argument for them on iLounge -- small portable videoscreens for iPods. For drives in the cars with kids or freqent fliers it wouldn't be bad (worth $300 to keep the kiddies quiet for a few hours 
I prefer indie films to Hollywood stuff anyway -- if they start selling through iTunes I'd definitely support them.
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