The key component here is that publishers follow our "best practices" for promoting the use of digital editions. This is not rocket science... Just providing a reasonable, quality digital edition without "downloads" and "registration" is compelling to about 5-10% of readers of most b-to-b magazines who prefer digital to print. And that's how Texterity can make such an offer.
Cimarron Buser | Homepage | 05.23.05 - 8:28 pm | #

I applaud your offer and your approach!
David Shaw | 05.24.05 - 9:02 am | #