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And then there are folks like me: a former daily newspaper reporter who decided to go it alone on the Web. As a newspaper staffer I reported area food and restaurant news, mostly once a week in the Wednesday food section. Now I report area restaurant news daily on my Web site, and both diners and restaurants benefit from it.
But I don't do it for free. I hired someone to sell banner ads for the site, and our little niche publishing empire is working.
An interesting twist: My former employer refuses to sell me an ad for my site because I am competition. They need to wake up and see the future.
Becky Billingsley |
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06.11.07 - 7:01 pm | #
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... cents a copy, which is what the paper went for then, the additional gross revenue came to $2,500, less than what the paper could make from a single full-page ad.
Lex |
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02.19.05 - 8:26 pm | #
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Interesting post, Jay. A coupla quick comments ...
[[In most newspapers the bottom line is going to be sales. A story might be great, but if it does not push out oodles of papers, you probably won't see it.]]
Not true. Most reporters want to do the best stories they know of, and most of their editors want them to do them. Whether or not a story will generate sales isn't a consideration for two reasons: 1) Figuring out what kinds of stories will generate sales and what kinds won't is still more roll-of-the-dice than art, let alone science. The only thing we know for sure is -- and I am not making this up -- a UNC men's basketball win is usually good for about 500 extra copies sold the next day. 2) Even when a story does generate extra sales, the "extra" isn't big enough to make much difference. On the first day of Gulf War I, for example, the N&R sold about 10,000 extra papers, the most ever to that point and about 10% over its regular daily circulation at the time. At 25
Lex |
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02.19.05 - 8:24 pm | #
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Whoops- I guess your humor was beyond my kin, that time! Maybe I made the problem out to be more complex than it was (blatent plug-see "pigs")!
david brown |
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02.17.05 - 10:23 am | #
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I think you are so very right on alot of the things you said, I totally agree with you..... oh, and nice site you got here.
Lowana |
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02.17.05 - 1:10 am | #
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Interesting that the three people who have commented so far are a newbie blogger and two non-bloggers. To answer a couple of questions, rolly: Yes, my wife is real understanding and she was also at work at the time. I also think the N&R is doing groundbreaking work on the web and will continue to improve what they are doing. David: If the link you are asking me to check is the Eason Jordon link, the point is that he is not there anymore, kind of a joke. Also, WillR: Nice to see you at my site. I wish you would start blogging man, you gots lots to say and comments aren't the only media to say them in.
Jay Ovittore |
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02.16.05 - 3:41 pm | #
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i must say you've got one tolerant and/or understanding wife. she let you write all that on valentines day!?!?!?
ignoring the occupation definition of journalist...
n 1: a writer for newspapers and magazines 2: someone who keeps a diary or journal
so really a blogger is a journalist, it's just traditionally they get paid to report the news, bloggers do it for other reasons.
i feel what is needed is exactly as you say a link between the world of mainstream media, and the blogosphere.
i however think that the Greensboro News and Record is worth much more than an example of what not to be.
rolly poly |
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02.16.05 - 11:19 am | #
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J- check that link.
We all know that hearsay and rumors take on a life of their own, and those who propogate them must be policed by the bloggers and their readers. Those "journalists" who dismiss blog info out-of-hand, when they contradict a "real" report, won't give a concrete rebuttal. What are they hiding? They need to present some evidence and quit whining about being questioned! As more blogger-journalist-watchdogs police these folks, the excuse of "It's a blogger, so don't take it seriously" won't hold much water. You cannot judge relevance by its source. Even Dan Rather reported truth most of the time.(benefit of the doubt and all that...)
david brown |
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02.16.05 - 10:48 am | #
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Jay, I was trying to make the point about newspaper archives at the blogcon that by walling them off a newspaper was reducing its overall credibility.
In the future (at least I think), credibility is going to be the real currency of the realm. Determining credibility will be a combination of social networks (the transitivity of a
"friend of my friend"), historical verifiability (what's the long term history, as reflected by the papers archive, of the veracity/accuracy/credibility/integrity
of these providers) and "platonic ideal" integrity (is there credibility because the provider matches some idealized criteria I have [probably from reading too many Swamp Things]).
WillR |
02.15.05 - 10:43 pm | #
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