This has been discussed in a lot of places, and it's no more remarkable than naming ballparks or arenas after the highest bidder. It's a gimmick, but then, much of American culture is gimmick-driven.
W. S. Cross | Homepage | 08.28.05 - 6:46 pm | #

What a clever idea!
easywriter | Homepage | 09.02.05 - 1:35 pm | #