Thanks Morty for helping to spread the word!

Feedback from anyone and everyone always invited, but if anyone disagrees they just might find themselves guest blogging
Ted Demopoulos | Homepage | 01.04.08 - 11:21 am | #

Thanks Ted, for helping give words worth spreading!
Mordechai (Morty) Schiller | Homepage | 01.04.08 - 11:31 am | #

Morty:

I just discovered your blog today, and am really glad I did! As a fellow writer and blogger, I plan to spend a lot more time reading your postings. (I intend to spend time on your website, as well.)

Thanks for alerting me to Ted Demopoulos’ ebook. I am always interested in his ideas and have finally signed up to be on his email list.

One thing bothers me about Ted’s ebook, though: Like so many blog marketing experts, in this ebook, Ted recommends leaving comments on other people’s blogs, but he doesn't give people specific information about what makes a comment truly effective. (To quote him, we should leave “insightful comments, as opposed to just ‘I agree’ and ‘good post.’” But, like so many other blog gurus, he doesn't expand on this idea.)

I think many people who are thoughtful and intelligent, and have lots of insights to share, would really like to leave blog comments. They realize that commenting can be an effective way to build an internet presence; they also believe that they have important information to share. However, while they know they should say something beyond “I agree” or “good post,” in most cases, they are not sure exactly HOW to write a truly effective comment. And most online marketing experts simply don’t tell them how.

For some time now, I have been a real fan of leaving comments on other people’s blogs to promote one’s expertise. In fact, when I first started my medical advocacy blog, HonestMedicine.com, leaving comments was my primary marketing method; it got my blog noticed pretty quickly -- often by some very important bloggers. Soon, people were posting about, and linking to, HonestMedicine.

But the truth is that writing blog comments that are really thought-provoking is NOT that simple. In his ebook, Ted calls commenting a “fantastic, quick technique.” I don’t agree. I spent lots of TIME and EFFORT writing my comments; I still do. And I really think that’s why they have gotten such great results!

I’ve been a writer and PR person for twenty years. I now have a second blog, WebBasedPR.com, where people can find information about how to write blog comments that are effective and get attention. Several examples of blog comments that got attention for HonestMedicine may be found at http://www.301url.com/comments ; WebBasedPR.com has several postings on the topic, as well.

I hope that more and more people will start to use blog comments to get their important messages out to the public.

Thanks for your excellent blog, Morty. Writing is so important! (As a former English teacher, it pains me that it is fast becoming a lost art!)

Julia Schopick
www.WebBasedPR.com
www.HonestMedicine.com
Julia Schopick | Homepage | 01.23.08 - 7:15 pm | #

Julia,
Thanks for your thoughts. I agree that comments can be a valuable PR tool. In fact, I did a blog PR campaign for Alan Dershowitz's book "The Case For Peace." The campaign combined blog comments and pitching bloggers to review the book. See http://wordrider.blogspot.com/se...ch? q=dershowitz.
I think the rule of thumb in commenting is to make sure you add to the conversation. Not just, as you pointed out, "Good post" Or "I agree."
Glad you like the blog. Nice to have you aboard!
Morty
Mordechai (Morty) Schiller | Homepage | 01.23.08 - 11:52 pm | #