Gravatar Thanks Phil for the commentary. I don't agree with Taylor that home pages are obsolete. If you're unfamiliar with a comapny then you have to start somewhere unless I'm doing something wrong while searching


Gravatar Well, that line might be blurring. Some folks' blogs *are* their homepages. In my case, though, I just needed a place to put 1) your camera-photographic brilliance, and 2) my baby picture. *8-)


Gravatar Ah, it's so interesting to read these comments. What I said was "home pages are obsolete EXCEPT for those people who get a business card or see an advert", the idea being that people don't typically link to a home page, but rather to a specific subpage and when people get search results, the results aren't the home page either.

Further, I had a lot more to say about PR, Phil, and I'm hoping you have a more detailed commentary on this matter, so that you can more accurately convey my stated perspective. I'm very interested in your take on the subject too!

Anyway, nice writeup, and I'm glad you're helping share my session with others! Btw, what does "praeteritio-laced" mean??


Gravatar Fantastic writeup, thanks so much for this.

And nice meeting you earlier today.

I respectfully submit the following comments:

"A blog is something that separates the content from the presentation."

I'd disagree with this if I understood what the heck it really means. I think content is content, whether it's distributed via a blog, a CMS like Interwoven TeamSite, an RSS feed, or some other medium. If you follow this argument, a typewriter is something that separates content from presentation.

"homepages are obsolete..." Yes, except for the 98% of the rest of the world who don't have Google set up as their home page and still call Amazon.com to order a book. Sometimes we get so self-involved in this industry that we forget how far ahead from most of the rest of the world we are. Home pages are not going away any time soon.

"Flash sucks. Don't use it on your web site."

I thought this meme died years ago. This was a morph of the "don't use drop shadows in your graphics" advice of the early days of web design, which probably bore some resemblance to the old meme "never fight a land war in Asia."

I'm very suspicious about absolutes, especially when Flash is just a tool, one that can be used well or wielded with less skill.


Gravatar Two additional explanations, if you don't mind, Phil:

1. home pages are dead. Look at your site statistics. I will bet that the vast majority of business sites get more traffic to some of their non home-page sites than to their home page. Are they really dead? Of course not. But what I'm saying is that it's a bit daft for designers to spend typically 75% of their design time on a single page when it's all the other pages on the site that collectively represent a lot more traffic and visitors.

2. Content versus presentation is a simple observation that when I was building HTML pages using HTML tools, I was always mired in HTML tags when I was working on any new pages. With blogging software, I can focus on the message, not the HTML tags, CSS, etc., involved with how it's going to look when it's done. Make more sense now?

Good discussion! I don't ever expect everyone to agree with me, I just think it's important for us to have these discussions and think about WHAT we're doing and WHY it does or doesn't work.


Gravatar Thanks for the notes, Dave. I'm re-reading my post and it looks like I agree with you a lot more than you think I do!




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