I think you write a compelling argument for full disclosure and encouraging participants to tell and contacts about the source of their new knowledge. If only from the perspective of PR, would we be having this discussion if every company took these steps? I still don’t think P&G broke the rules, but perception is everything. Blogging is helping to push transparency as the mode of operation rather than just truthfulness.

John
John Cass | Homepage | 10.24.05 - 6:37 pm | #